I agree. After I started getting eczema I shopped in the stores for products and bought both the Palmolive Free and Clear and 7th Generation products assuming they were safe for eczema. I could buy both of these products locally. After my patch test I started reading ingredients and learned most claims about products being safe, E friendly and natural meant nothing. I have accepted that. I can't imagine the challenge others faced years ago trying to find safe products before the internet.