Mommyd, the answer to your question of who and where to go for hearing aid information and purchase is, to me, dependent on the fit of the person looking for a hearing aid and the provider. I am not a child, 75 this weekend, and, like many, my experience of audiologists and hearing aids has been grim. At present, I use a hearing aid specialist who is sort of similar to a Costco hearing aid service I visited. The hearing aid specialist did all the same hearing tests, asked me for preferences of hearing aids (meant I had to do my homework before this conversation), and goal of hearing gain. His is a family-owned business for over 40 years and I have been satisfied by this relationship. I know from hard experiences over 25 years that I have to do my search first beforehand so that we can more likely have a level discussion. After 3 years, I continue to use this particular hearing aid specialist along with a university-related cochlear implant audiologist who specializes in the brand of my CI. The key to any professional relationship is that the professional listens to you, gives eye contact, and responds with personalized information that you have requested, what I call the "fit" of the relationship.