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How do you explain your disease to the uninitiated?
MAC & Bronchiectasis | Last Active: 1 day ago | Replies (40)Comment receiving replies
Unfortunately the add for Brinsupri has caused a few friends who know I have bronchiectasis to ask me if the condition is really that horrible. I explain that, like many conditions, there are mild to severe cases and mine remains mild. Some advertisers have a tendency towards using scare tactics to sell their product.
Replies to "Unfortunately the add for Brinsupri has caused a few friends who know I have bronchiectasis to..."
@snoei I don’t find that the commercials for Brinsupri use scare tactics. Many with bronchiectasis have a very challenging time. Brinsupri is (currently) targeted for this patient population, the frequent exacerbators. You are fortunate that this does not include you, but that doesn’t make the marketing of Brinsupri inappropriate.
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@snoei I am a HUGE proponent of banning all drug advertising, both for this reason and because it is driving huge cost increases in medical care when patients demand the new meds without even trying the "old standby" products that may be just as effective and at far lower cost.
Brinsupri ads have raised awareness of the condition, but without really educating...