Colorectal cancer is the second-leading cause of death among cancers that affect both men and women, but with appropriate screening it’s also among the most preventable.
That’s why Mayo Clinic will broadcast a colonoscopy live on the Internet on Tuesday, March 1 at about 8 a.m. CST as part of Colorectal Cancer Awareness Month.
We’ll be using a social media platform called Periscope, which is owned by Twitter. Learn more about Periscope and how Mayo Clinic is using it, and sign up to follow our Mayo Clinic channel on your mobile device.
Mayo Clinic has worked with the national advocacy organization Fight Colorectal Cancer for the last three years to promote colorectal cancer awareness and screening. Last year we produced this video, and this year (besides the #ScopeScope ) we’re also co-sponsoring the @FightCRC #OMSCollection.
While there are many options for screening, colonoscopy is considered the “gold standard” method. It lets doctors visually inspect the colon, and if they discover a precancerous polyp, they can remove it and prevent cancer from developing.
We hope our live broadcast will help demystify the colonoscopy process and also encourage more people to get screened.
Here’s how you can help:
- Share the link to this post on your social media accounts, such as Facebook, Twitter and LinkedIn. Or invite your friends directly in Facebook.
- Follow the #ScopeScope hashtag on Twitter, and retweet as you’re able over the next few days.
- Follow the Mayo Clinic Periscope channel so you’ll get a notification when the #ScopeScope starts on Tuesday, and then share the live broadcast feed.
After the #ScopeScope kicks off Colorectal Cancer Awareness Month, we’ll have a second phase of the campaign to encourage those who have been screened to challenge their friends to do likewise.
As Mayo Clinic Gastroenterologist Paul Limburg, M.D. says, "The best screening test is the one that gets done." We hope the #ScopeScope will help many more people make the decision to get screened.